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Original working title: “The Hip and the Square: A Miscellany.” Republished with preface by [[Norman Mailer|Mailer]]. New York: Berkley, December 1976 ([[76.16]]). Preface reprinted (minus first paragraph) as “An Advertisement Advertised” in [[82.16]]. Dedication: “I dedicate this book to the memory of Anne Mailer Kessler (1889-1958) and to David Kessler and to my father Isaac Barnett (‘Barney’) Mailer.” Portions of this miscellany appeared in periodicals at approximately the same time the book was published, a tactic that Mailer used to herald most of his major books from 1959 on. Rpt: [[59.12]]; all of the short stories appear in [[67.11]] and [[82.19]]; several selections appear in [[98.7]] and [[13.1]]. See [[59.8a]], [[59.10]], [[59.14]], [[13.2]], 242–258.
Original working title: “The Hip and the Square: A Miscellany.” Republished with preface by [[Norman Mailer|Mailer]]. New York: Berkley, December 1976 ([[76.16]]). Preface reprinted (minus first paragraph) as “An Advertisement Advertised” in [[82.16]]. Dedication: “I dedicate this book to the memory of Anne Mailer Kessler (1889-1958) and to David Kessler and to my father Isaac Barnett (‘Barney’) Mailer.” Portions of this miscellany appeared in periodicals at approximately the same time the book was published, a tactic that Mailer used to herald most of his major books from 1959 on. Rpt: [[59.12]]; all of the short stories appear in [[67.11]] and [[82.19]]; several selections appear in [[98.7]] and [[13.1]]. See [[59.8a]], [[59.10]], [[59.14]], [[13.2]], 242–258.


{{cquote|So Advertisements became the book in which I tried to separate my legitimate spiritual bile from my self-pity and maybe it was the hardest continuing task I had yet set myself. What aggravated every problem was that I was also trying to give up smoking, and the advertisements in this book, printed in italics, are testimony to the different way I was now obliged to use language.|author=Norman Mailer |source=[[76.14]]}}
{{cquote|So ''Advertisements'' became the book in which I tried to separate my legitimate spiritual bile from my self-pity and maybe it was the hardest continuing task I had yet set myself. What aggravated every problem was that I was also trying to give up smoking, and the advertisements in this book, printed in italics, are testimony to the different way I was now obliged to use language.|author=Norman Mailer |source=[[76.14]]}}


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File:59-13.jpg
File:59-13.jpg|Cover of the first edition.
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{{Refbegin|30em}}
{{Refbegin|30em}}
'''Reviews'''
'''Reviews'''
* {{cite journal |last1=Davis |first1=Robert Gorham |date=1960 |title=Norman Mailer and the Trap of Egotism |url= |journal=Story |volume=33 |issue=spring |pages=117–119 |doi= |access-date= }} Negative.
* {{cite magazine |last=Kazin |first=Alfred |date=November 26, 1959 |title=How Good is Norman Mailer? |url= |magazine=Reporter |pages=40–41 |publisher= |access-date= }} Positive. Rpt: Kazin (1962), Lucid (1971).
* {{cite journal |last1=Krim |first1=Seymour |date=1960 |title=A Hungry Mental Lion |url= |journal=Evergreen Review |volume= |issue=January–February |pages=175–185 |doi= |access-date= }} Positive. See [[61.23]].
* {{cite magazine |last=Steiner |first=George |date=1961 |title=Naked but Not Dead |url= |magazine=Encounter |pages=67–70 |publisher= |access-date= }} Positive. Rpt: Lennon (1986).
* {{cite news |last=Tynan |first=Kenneth |date=November 18, 1959 |title=Review of ''Advertisements for Myself'' |url= |work=Village Voice |location= |access-date= }} Positive. Rpt: Wolf and Fancher (1962). See [[56.1]]–[[56.17]].
* {{cite news |last=Vidal |first=Gore |date=January 2, 1960 |title=The Norman Mailer Syndrome |url= |work=Nation |pages=13–16 |access-date= }} Mixed. Rpt: Lucid (1971), Bloom (1986), Vidal (1993). See [[60.3]].


'''Essays'''
'''Essays'''