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The Mailer Review/Volume 2, 2008/What’s Wrong with America: Five Proposals: Difference between revisions

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The Mailer Review/Volume 2, 2008/What’s Wrong with America: Five Proposals (view source)

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{{byline|last=Mailer|first=Norman}}
{{byline|last=Mailer|first=Norman|url=https://prmlr.us/mr08mail|note=In 1992, Mailer’s agent, [[w:Scott Meredith|Scott Meredith]], was asked if Mailer would participate in “The Rediscover America Project,” a ''Time'' advertising supplement paid for by the Chrysler Corporation. The idea was that the supplement would extol Chrysler products while publishing “ideas you don’t want to hear” from a variety of writers. NM’s pointed critique of advertising probably did not sit well with the project’s editor, but this is neither here nor there as the project was abandoned when Chrysler withdrew its support. Thanks to Mrs. [[Norris Church Mailer]] for allowing its first appearance in print in ''The Mailer Review''. —[[J. Michael Lennon]]}}
 
{{quote|In 1992, Mailer’s agent, [[w:Scott Meredith|Scott Meredith]], was asked if Mailer would participate in “The Rediscover America Project,” a ''Time'' advertising supplement paid for by the Chrysler Corporation. The idea was that the supplement would extol Chrysler products while publishing “ideas you don’t want to hear” from a variety of writers. NM’s pointed critique of advertising probably did not sit well with the project’s editor, but this is neither here nor there as the project was abandoned when Chrysler withdrew its support. Thanks to Mrs. [[Norris Church Mailer]] for allowing its first appearance in print in ''The Mailer Review''.|author=[[J. Michael Lennon]]}}


At ten thousand feet in the air, a hatch opens in the tail of a cargo plane and a car drives out into space. Before it plummets to earth, a parachute opens, and the vehicle floats down, lands on all four wheels, and drives away, It has been a sensational one-minute piece of film, Nonetheless, I cannot remember whether it was Ford, General Motors, or Chrysler who paid for the ad, and then it doesn’t matter, Anyone who has ever rented a car knows there is no easy way to distinguish between Galaxies, Tauruses, and Caprices. They all have little parts that fall off when you drive, What if the megamillions put into advertising went instead into improving the artifact? Could we rely then on machines that lasted a little longer?
At ten thousand feet in the air, a hatch opens in the tail of a cargo plane and a car drives out into space. Before it plummets to earth, a parachute opens, and the vehicle floats down, lands on all four wheels, and drives away, It has been a sensational one-minute piece of film, Nonetheless, I cannot remember whether it was Ford, General Motors, or Chrysler who paid for the ad, and then it doesn’t matter, Anyone who has ever rented a car knows there is no easy way to distinguish between Galaxies, Tauruses, and Caprices. They all have little parts that fall off when you drive, What if the megamillions put into advertising went instead into improving the artifact? Could we rely then on machines that lasted a little longer?
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{{Review|state=expanded}}
{{Review|state=expanded}}
[[Category:Mailer Review]]
[[Category:V.2 2008]]
[[Category:Articles (MR)]]
[[Category:Articles (MR)]]
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